“ANUFOOD Brazil” is an international business fair, exclusive to the food and beverage sector, taking place for the first time between the 12th and 14th of March 2019, at São Paulo Expo and was the debut of Better Beef at events of the sector.
Better Beef was present with the exhibition of its premium lines, recognized in the market for their high standard.
The Grill line offers selected meats for a complete barbecue. Black is made up of meats aged in special cuts. The Frigorific also featured an exhibition of the Açadogue Better program, which provides personalized service at the point of sale to build loyalty and attract new consumers.
The quality standard of the products caught the attention of visitors to the stand, receiving many compliments and consolidating new business.