The meat of the future has sustainable responsibility and it starts at Agropecuária Vista Alegre. With innovative practices and a firm commitment to reducing emissions, Vista Alegre stands out as a leader in low-emission meat production. Here, precision nutrition and the circular economy come together to guarantee efficiency and animal welfare. Discover how feedlot modernization and full traceability are shaping a new era in Brazilian livestock farming, aligned with global demands and a sustainable future. Come and discover the path to more responsible and conscious meat!

In today's landscape, where sustainability is essential, Better Group stands out by placing animal welfare at the heart of its production strategy. With Agropecuária Vista Alegre and Frigorífico Better Beef, we guarantee not only superior meat quality but also the operational efficiency and traceability necessary to meet the demands of the most discerning markets. Discover how our advanced management protocols transform animal care into practical results, ensuring a final product that reflects excellence, safety, and responsibility. Come and learn about our innovative and sustainable approach!

In a time of intense debate about the future of agriculture and sustainability, Agropecuária Vista Alegre and Better Beef stand out by opening their doors to the international media. We believe that trust is built with concrete actions, not just words. Our routine transparency and commitment to quality are evident in every visit. By leading by example, we show that it is possible to produce on a large scale without neglecting the environment and animal welfare. Discover how we are shaping the future of Brazilian livestock farming with responsibility and innovation.

Better Beef directors participated in a meeting with Governor Tarcísio de Freitas, Secretary of Agriculture Guilherme Piai, and Japanese Consul General Shimizu-san to discuss the opening of the Japanese market to São Paulo beef. The meeting reinforces our commitment to international expansion and the excellence that makes us a benchmark in the industry.

The event featured two modalities, walking and running, and had a record attendance of 400 active participants and a total of over 600 people present throughout the program. In addition to the sporting activity, Better Run had a strong social bias: more than 300 kilos of food were collected, destined for charitable institutions in the region, reinforcing the company's role as an agent of transformation in the communities where it operates.

Better Beef, a Brazilian reference in excellent beef, successfully attended SIAL China 2025, one of the largest food and beverage fairs in Asia, held from May 19 to 21 at the Shanghai New International Expo Center (SNIEC).